Tuesday, December 11, 2018

"No Frills Love" by Jennifer Holliday

Song#:  2615
Date:  02/08/1986
Debut:  88
Peak:  87
Weeks:  3
Genre:  R&B, Dance-Pop

Pop Bits:  Holliday's second solo album, Say You Love Me, wasn't attracting the same attention as her debut LP. The first single, "Hard Time for Lovers," stalled early at both R&B (#17) and Pop (#69). This second single couldn't get a foothold either and it topped out a disappointing #29 at R&B while only spending three short weeks on the Pop chart. However, the tune would fill up dance floors across the country and it ended up reaching #1 on the Dance chart. Unfortunately, that didn't translate into sales for the album, which ended up peaking at #34 R&B and #110 Pop.

ReduxReview:  I'm not really sure why this song wasn't released as the first single. It's pure radio-friendly, hooky dance-pop. It may not have been a big Pop hit, but I think it would have done better if it had been pushed out first. With "Hard Time for Lovers" pretty much tanking, interest was lost in the album and no one wanted to pay attention to this song. However, the clubs spun it to great success. It's not a fantastic song, but it was a pretty good one to show that Holliday could do more than the big ballads she had become known for.

ReduxRating:  6/10

Trivia:  Double Shot!  1) This song would be Holliday's last to reach the Pop chart. She had a few more R&B entries including the #10 single "I'm on Your Side," which was from the 1991 album of the same name. She would have better luck on the Dance chart where she had five more Top 10's including 2000's #1 "Think It Over." That song was a remake of Cissy Houston's 1978 #32 R&B original version.  2) In 1996, Holliday released a compilation titled The Best of Jennifer Holliday. Included on the collection was a new remix version of "No Frills Love." Once again it turned into a club hit and made it to #1 on the Dance chart.


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